The treasures of Redlands Coast have been charted to provide adventure seekers, nature lovers and those who simply want to relax with a detailed map of one of Queensland’s most diverse and exciting regions.
Now known as Redlands Coast, the amazing contrast of the area from stunning North Stradbroke Island, across the southern archipelago and mainland villages to the wild bush of the hinterland, is being celebrated through two new websites launched by Redland City Council.
Redland City Mayor Karen Williams said the new Redlands Coast tourism website at www.visitredlandscoast.com.au and an accompanying microsite told the story behind the Redlands Coast brand and provided brand information for locals, businesses and visitors.
“We have created what really is a treasure map marking the many ancient and contemporary troves that make Redlands Coast such a special place to explore, whether you are a local or visitor,’’ Cr Williams said.
“Working closely with the traditional owners of the area, we have also included on the websites Quandamooka names for many areas.
“We are right next door to a busy capital city and just up the road from the Gold Coast, yet here you can find an expanse of beach to have to yourself, walk in the steps of the Quandamooka peoples, get that adrenaline rush and then go browsing or uncover some real dining gems.
“On Redlands Coast, you can be as adventurous or as laid back as you like – it’s vibrant, inclusive, connected, full of natural beauty and attractions but still with enough space to really relax.”
The new websites coincide with a campaign to entice visitors from south-east Queensland to visit for day trips and short stays, as well as encourage locals to rediscover all that is naturally wonderful about their own backyard, which includes about 335km of beautiful coastline.
“Check out the sites and you will see what really has been quite a well-kept secret for far too long – even for some locals,” Cr Williams said.
“The time has come to proudly showcase the truly amazing hidden treasures and little adventures people can experience on Redlands Coast.
“We have world-class surf beaches, calm coastal waters, an award-winning winery and craft breweries, an emerging foodie culture and plenty of coastal adventure with boating, fishing, diving, surfing, along with a rich heritage and captivating Quandamooka culture which dates back tens of thousands of years.”
As part of the campaign, Redlands Coast residents are also being encouraged to send an e-postcard, which can be found on the microsite, to friends and family to entice them to “come see for yourselves”.
“The sites highlight Redlands Coast tourism businesses and operators, along with other naturally wonderful aspects of the region, including things to see and do, an events calendar and places to stay,” Cr Williams said.